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Initially, the QR codes were only used in the automotive industry to track vehicles throughout the manufacturing process, but soon other industries adopted them as well. They set out to develop a two-dimensional barcode that would not only hold more information but would also be faster to read (this focus on speed set Denso Wave apart from the other companies that were trying to develop a two-dimensional barcode but only focused on capacity).

The QR code was developed in the mid-1990s by the Japanese company Denso Wave which is a subsidiary of the automotive components manufacturer Denso.ĭenso Wave realized that there was demand for a new type of barcode that could hold more information than a regular one-dimensional barcode. QR code color branding (Image source: QRCode Monkey) Each square that is not a part of the standard features is a data cell that contains information. Version information shows which QR code standard is being used in that particular code. It helps to identify individual data cells within the code. This pattern runs horizontally and vertically between the three finder patterns. It ensures that the code can be deciphered even if it’s distorted (for example, printed on a curved surface). The three squares in the corners make it clear that this is indeed a QR code (and not any other type of two-dimensional code). This empty white border isolates the code from the other printed information around it.

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Scan a QR code with your Android phone (no app needed)Īs Chris Woodford explained in his Explain That Stuff article, although each QR code is different, they share common key features:.

Scan a QR code with your iPhone, iPad, or iPod touch (no app needed).

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It’s a two-dimensional barcode that can be scanned with a smartphone to access the information encoded in it.įor example, this QR code below contains the URL of Kinsta’s home page ( ), and if you scan it, you will be taken directly to that website.ĭepending on your phone you might be able to scan it with your camera or you might need to download an app. QR stands for Quick Response which refers to the speed at which it can be read.

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Get creative with your next project and add a QR code! 💻 Check out how to do it the right way.

How to Create a QR Code (Free and Premium Option).

LOOKOUT PREMIUM CODE FREE GENERATOR

What Should You Look for in QR Code Generator Software?.Three Examples of Successful Use of Qr Codes in Marketing.How to Use QR Codes to Promote Your Business.Today we’ll dive into a few ways you can use them in your business and how to create trackable QR codes. In fact, in some regions of Southeast Asia, QR code usage is actually booming.Ĭreative use of QR codes in marketing can still produce great results in 2019. However, QR codes didn’t quite live up to the expectations, and it’s safe to say that by now the enthusiasm around them has died down a lot (at least in the West).īut does that mean that you should abandon the dream of bridging the gap between the “real” world and the digital world with this technology? Not necessarily.